Justin Donald Leader

BenefitsDNA (Direct Negotiation Advisors) is a high-end consulting agency focused on delivering superior customer service and unique solutions surrounding Health & Welfare Benefits. Our mission is to change the current dynamic of healthcare and benefits delivery. Founded in 2014 BenefitsDNA knows that every client is unique and deserves leading-edge solutions combined with honest advice in the absence of conflict. We believe that the current system is broken, and we believe transparency leads to lower costs for everyone. We work with Plan-Sponsors, Taft-Hartley Funds, Government Entities, Insurers, Vendors, and Consultants providing superior advice and expert validation. We partner not poach. we collaborate, not compete.

Highlight Health’s mission is to deliver affordable and accessible healthcare to the nation’s growing underinsured populations. Our core philosophies consist of empathy, continuous learning, creativity, and adaptability to overcome the obstacles of the ever-changing healthcare marketplace. We have an unwavering commitment to our member’s experience and their health outcomes.  We are dedicated to building an organization of the best, brightest, and most compassionate people we can find.

In my role I represented international and domestic employers to the insurance marketplace for their employee benefits contracts, specializing in the placement and management of Fortune 500 corporate-sponsored employee benefits, employee-paid benefits as well as benefits technology. I worked closely with the C-Suite, Risk Management, and HR departments to understand their business and objectives. My role also consisted of national thought leadership on specific niche coverages including Life, Disability, and Accidental Death & Dismemberment including Voluntary, Stand-Alone Basic, and Business Travel coverages for large populations.